PORTLAND GEAR: COLLEGE APPAREL
To kickoff the 2025 college football season, Portland Gear partnered with both the University of Oregon and Oregon State University. The collaboration consists of exclusive graphic apparel, outerwear, bags, and accessories. In preparation for this release, we selected two Oregon-raised football players to represent each school; Ducks linebacker, Bryce Boettcher and Beavers wide receiver, Trent Walker.
Role(s): art direction, design, product photography
Credit:
Photographer / Gilbert Terazzas
Talent / Bryce Boettcher, Trent Walker
Client
Portland Gear
Leading up to our College Licensed collection, I designed the following graphics for our socials (via @portlandgear) and email marketing. I experimented with composition and mixed media collaging to emphasize the rivalry between the two state schools.
Each school had their own specific graphic background that highlights their fans and school color.
Further into the design process, each graphic was printed, manipulated, and scanned to create a more distressed and textured look. This decision was made to support the retro theme of our apparel.